How to Earn More with Affiliate Programs

August 26th, 2010

SEO Cartoon

Rate this cartoon!

1 Star2 Stars3 Stars4 Stars5 Stars

(8 votes, average 4.88 out of 5)

 
Loading ... Loading ...

Today’s article

At least once in a lifetime everyone wonders how to earn some cash with a modicum of effort. A Web-based business seems an easy answer. It is true to some extent: the Internet gives you a great opportunity to generate intermediary money without producing anything material. And affiliate marketing is the easiest way to start making money with no significant initial cost – just join a successful affiliate program – and you are there. Completing a few steps to start earning with affiliate programs is as easy as ABC: a) sign up for an affiliate program, b) drive targeted traffic to a merchant via your affiliate link, and c) make maximum referrals perform the targeted action. But the question is:

How to achieve this?

  1. Be helpful

    Provide your affiliate link as an additional source of valuable content. It should be relevant to your post’s theme and useful for your readers. Nobody will click on an affiliate link if there is no incentive for a visitor to do that, i.e. unless it is a useful tip, bright description, or hot news. Otherwise you may lose your readers’ trust throwing affiliate links indiscriminately. A helpful review that mentions a product’s pros and cons always attracts visitors and converts well.

  2. Use different media

    Your aim is to show your affiliate link to the maximum number of prospects. That is why you shouldn’t be limited only to your website, take part in relevant forums, social networks, comment on blogs, use Squidoo Lens, and create videos. Pay attention to the fact that different products convert better if you use different ways of promotion.

  3. Talk the way you’ll be heard

    Start with your reader in mind rather than the product. Use the language your readers understand. If you know your visitors’ interests, you may find a formula for a highly targeted message for them.

  4. Talk when you’ll be heard

    Pay attention to how your sales level depends on the day of the week and the time of day. It may differ because of your prospects’ geographic location and the products you sell. If the product you promote is interesting to the people surfing the Internet at night then you should be active at this time too. And do not forget that during public holidays internet activity is minimal.

  5. Recommend

    Your own success story is the best advertisement. Share your own experience of using the product you promote with your readers. Give tips and advice, write reviews, share useful information and how-to’s. Be objective and avoid marketing hype. You will achieve the best results if you give an open and honest review of the product, including both its strengths and weaknesses.

    This is absolutely true for the Web CEO affiliate program – our affiliates who recommend Web CEO, and not sell it, increase their commissions several times over.

  6. Use multiple promotion channels for the same product

    A certain percentage of your readers will surely notice your blog post promoting the affiliate product and will buy it, but you may increase the percentage of the buyers with follow-up messages. You may use the following idea: a Blog Post #1 announces a new product, tells about its benefits – a few days later, a Blog Post #2 gives some tips on using the product – in a few days a Newsletter notifies your subscribers about the two previous posts – then a few Tweets about the blog posts during the week follow up.

    Remember that your aim is not to load up your readers, but to find ways to draw attention to the promoted product in an ethical way.

  7. Use contextual links instead of banners

    Most Internet users ignore banner ads as white noise or even use ad-blocking plugins. Use multiple text affiliate links throughout the post about the promoted product or in other relevant posts. This will work much better than any beautiful banner.

  8. Give bonuses

    Do you like discounts and sales? Your visitors feel the same way. If your merchant can afford a discount on the price of the product you promote, ask for this. This way you will attract more buyers.

    Most merchants give seasonal discounts on their products. BTW, until September 3 you may purchase the Web CEO Unleashed Editions for a fraction of their regular price and even get a cash bonus.

  9. Do not forget about SEO

    People should find your website somehow. That is where SEO comes into play. Organic traffic is still the main source of visitors for most websites, so be serious about your website optimization for targeted keywords.

  10. Track results

    Keep track of your affiliate links’ performance: see what messages work better, which products sell better, what day of the week is better for posting and emailing, etc. and use this information to improve your future affiliate strategies.

Web CEO Affiliate Program

The Web CEO Affiliate Program has been one of the most popular affiliate programs on the SEO market for more than 6 years. Join our successful affiliates and get the following benefits:

-         High commissions

-         Two-tier system

-         Monthly payouts

-         Real-time tracking and reporting

-         Incentives for top performers

-         A must-have popular product with a good reputation in the SEO world

Sign up for Web CEO Affiliate Program Now

Bookmark and Share

SEO Companies’ Visibility Rate

Are SEO companies as good as they claim to be on their sites? Will they return the efficiency they promise? Are their skills qualified? The only way to find it out is to check how they optimize and promote their own sites.

Here we share Top 10 SEO Companies according to their search visibility rate for July 2010.

1. seo.com
2. submitexpress.com
3. majon.com
4.networksolutions.com
5. seoconsultants.com
6. iprospect.com
7. bruceclay.com
8. mainstreethost.com
9. fathomseo.com
10. mediumblue.com

Click here to see the complete rate.

Web CEO analysts use objective evidence to rate SEO firms according to their search engine visibility. SEO companies’ visibility rate is calculated using a special formula that considers the positions of SEO companies’ sites in search engines results pages for the keywords their potential clients use, popularity of these keywords and number of competitors.

Learn more about the formula.

Here you can see how Top 10 SEO companies’ visibility rate has changed from May till July 2010.

top10-seo-companies-july-2010

Top 10 SEO Companies

Freebies that make your visitors happy

August 12th, 2010

SEO Cartoon

Rate this cartoon!

1 Star2 Stars3 Stars4 Stars5 Stars

(11 votes, average 4.55 out of 5)

 
Loading ... Loading ...

Today’s article

Have you ever met someone who doesn’t love free stuff? This feature of human nature is inherent in every individual: everybody wants to get more by doing less. Why not use this knowledge to your benefit?

People naturally love freebies, whether they are products, services, or consultations. When a visitor comes to your site, and finds something free that she can use or download (downloading is especially important, because the file will get to her own PC – visitor’s private territory), it definitely makes her happy.

As a result, the visitor gets tied to a powerful psychological anchor – ‘this site is good, it makes me feel better’. In most cases, this visitor will come back – either to get a new freebie, or to find out what else is there on your website. Being grateful, she may decide to ‘StumbleUpon’ (or whatever bookmarking service she uses) the site or tell friends about it. Both are good for you since this way you get new visitors.

Before you offer something free, you should be sure your visitors really need it. How can you be sure? – Research your audience. Make a poll: ask your visitors what they are interested in most of all, what they would like to see at your website. Next, create a freebie. What can it be?

  1. Useful how-to instructions that are close to the site theme:  guides, books, articles (printable PDFs are handy in such cases), videos, etc.

    Visitors should be interested in downloading your files. Include some additional information about products you offer at your site into the guides, describe their usage in real life – add showcases – to make it interesting.

  2. Entertaining freebies: coloring pictures (for children), games, puzzles, featured music files in mp3, magazines, clipart, icon sets, whatever fits your site’s theme and goal.

    Depending on your site, choose something that may be interesting to your visitors. If your blog is about web-design, offer free icon sets and clipart. If you sell icons, make some of them available for free.

  3. Valuable information: web sources lists, newsletters

    By offering site lists, you save your visitors’ time – they don’t need to search for important information through the entire web. Make it easy for them to subscribe to the list with their favorite feed-reader or save the list to their bookmarks or desktop.

  4. Corporate attributes: cups, t-shirts, caps, pens, hand-mirrors (anything people might need for their daily use)

    If you sell products under your own brand, offer a free t-shirt or cup containing the corporate logo along with the order. This way the buyer will feel her proximity to something successful (such as your brand).

  5. A perfect way to make your visitors feel they save money is to offer free shipping for their order. In this case you aren’t giving them something, but you will make them feel satisfied because they are saving on the delivery costs.

  6. Run a contest and give a small present to each participant – every bit counts.

  7. If you sell software, it’s always good to offer a free version or a full-featured trial – let people understand what it is and what she can get by paying money. Some thoughts on free software by Mac Slocum.

Right after your visitors get what they want, you, in your turn, may ask for some small favor in return. Most site owners ask for a subscription to their newsletter or account registration (of course, this should be also free). This is a good way of getting targeted and interested subscribers.

Make your visitors happy with your care, and they will make you happy too!

Bookmark and Share

Web CEO Metrics

Here we are sharing the generalized numbers from our HitLens Web Analytics service. It covers 300,000+ websites from all over the world.

As compared to June 2009, Google has referred 82% of all visitors to websites. Yahoo’s position lowered from 10% to 7% and Bing referred the same amount of visitors.

search-engines-share-july

Global Search Engines (%)


You can see how visitors are being referred to websites.

In July 2010 search engines referred 47% of all visitors, while in 2009 this number totaled 50%. The share of bookmarking increased to 22%, and the share of linking sites decreased to 20%. The number of search marketers who used paid advertising was 6% of all visitors, which is 1% higher than in July 2009.

site-referrers-july

Visitor Referrers (%)

Page 5 of 23

« First...<34567>1020...Last »